FINANCING OPTIONS FOR START--UP FIRMS. Funding Entrepreneurial Firms. Bootstrapping Internally and the Challenges to Securing Outside Finance. Types of Outside Investors Willing to Finance Growing Firms. THE TWO MAIN SOURCES OF FUNDING: BUSINESS ANGELS AND VENTURE CAPITALISTS. The Value of Business Angels and Venture Capitalists. Harnessing the Power of Business Angels and Venture Capitalist. Understanding the Investors' Structural and Personal Differences. BUSINESS ANGEL AND VENTURE CAPITALIST DIFFERENCES THROUGHOUT THE INVESTMENT PROCESS. Investors' Motivations and Investment Criteria. Screening the Deal and Conducting Due Diligence. Negotiating and Forming the Legal Contract. Monitoring the Investment. Exiting the Investment and Realizing Returns. ATTRACTING BUSINESS ANGEL FUNDS TO YOUR START--UP FIRM. Valuing Your Firm. Negotiating the Funding Agreement. BECOMING A SUCCESSFUL BUSINESS ANGEL INVESTOR. Steps in Effectively Making Your First Investment in an Entrepreneurial Firm. THE FUTURE OF THE BUSINESS ANGEL MARKET. The Business Angel Market in the New Millennium. PUTTING THE WHEELS INTO MOTION. Appenxix 1: A Detailed List of More than Seventy Matching Services in the United States. Appendix 2: Further Helpful Resourses. Appendix 3: Writing a Winning Business Plan. Glossary. Bibliography. Name Index. Subject Index.

MARK VAN OSNABRUGGE is a consultant at Marakon Associates, a top--tier international consulting firm based in Stamford, Connecticut. A former fellow of the Harvard Business School, he is also the widely published author of articles about entrepreneurial finance. He lives in Chicago, Illinois. ROBERT J. ROBINSON is associate professor of negotiations at the Harvard Business School and an angel investor with experience in a variety of startup companies. He lives in Boston, Massachusetts.

"this book will be of interest to potential investors, entrepreneurs, venture capitalists and institutional investors everywhere..."(Chartered Secretary, March 2001) "The book is sensibly and logically structured, backed by exhaustive research with generous and helpful attribution to other specialists in the field." (Start Your Own Business, February 2001) "...an interesting and informative book..." (M2 Communications, 12 June 2001)