In the last two decades, free markets have swept the globe. But traditional capitalism has been unable to solve problems like inequality and poverty. In Muhammad Yunus' ground-breaking sequel to Banker to the Poor , he outlines the concept of social business, business where the creative vision of the entrepreneur is applied to today's most serious problems: feeding the poor, housing the homeless, healing the sick, and protecting the planet. Creating a World Without Poverty reveals the next phase in a hopeful economic and social revolution that is already underway.
From Nobel Prize winner and bestselling author of Banker to the Poor, “an inspiring volume, full of practical information” (BusinessWeek) on the power of creative entrepreneurship to solve global inequality
What if you could harness the power of the free market to solve the problems of poverty, hunger, and inequality? As founder of Grameen Bank, Nobel Peace Prize–winner Muhammad Yunus pioneered microcredit, the innovative banking program that provides poor people—mainly women—with small loans they use to launch businesses and lift their families out of poverty. In Creating a World Without Poverty, Yunus goes beyond microcredit to pioneer the idea of social business—a completely new way to use the creative vibrancy of business to tackle social problems from poverty and pollution to inadequate health care and lack of education. Yunus’s “Next Big Idea” offers a pioneering model for nothing less than a new, more humane form of capitalism.