George Barna is the Director of Research and cofounder of the Cultural Research Center at Arizona Christian University. He is also an ACU professor, focusing on worldview assessment and development, and cultural transformation. For more than three decades, he has conducted cutting-edge research in areas of worldview, faith, and culture in America. He was the founder of the Barna Group, a research company that has set the standard for understanding trends in American culture. He serves as Senior Research Fellow at the Family Research Council and has taught at the graduate and undergraduate level. He has written more than 50 books, including numerous award-winners and New York Times bestsellers.